CONCEPT/ CHARACTERISTICS »Kon­strukta Humana Sten­cil« aka »Hot Cold« is a modern desi­gned sans serif type­face with huma­nist influ­en­ces and Sten­cil cha­rac­ter. The par­ti­ally strong line thick­ness dif­fe­rence (line con­trast) gives the font a touch of ele­gance and crea­tes ten­sion as fats. The font comes in 3 font styles. From ele­gant warm ten­der­ness »Thin« to the solid, bold, and robust­ness cold »Regular«. APPLICATION AREA The »Thin« font weight would pro­bably dig on fes­tive invi­ta­ti­ons and »Regu­lar« as con­cise pos­ter font. From head­lines in maga­zi­nes or web­sites about pos­ter design and fly­ers to t-shirt design. Just type it. TECHNICAL SPECIFICATIONS Head­line Font | Dis­play Font | Sans Serif Sten­cil Font »Kon­structa Humana Sten­cil« Open­Type Font (Mac + Win) with 375 gly­phs & 3 styles (regu­lar, light, thin). With alter­na­tive let­ters, liga­tures, accents & €.

The initials ASM represent the acronym of the Santa Monica Arts cultural center located in Barcelona, Spain, where this typeface, with the same name, has served as the custom corporate typeface since 2008 till today (2013). ASM is an energetic monospaced with extreme legibility consisting of two original weights, with an underlined version – used on some of corporate applications – all with their corresponding italics.