The Souvenir typeface was originally drawn by Morris Fuller Benton in 1914 as a single weight for the American Type Founders company. It was revived in 1967 by Photo-Lettering and optimized for phototypesetting equipment. ITC was formed in 1971 and, with the help of Photo-Lettering, introduced ITC Souvenir as one of its first font families. ITC Souvenir was designed by Ed Benguiat and comes in four weights, each with a matching italic. In 1983, Ned Bunnel's ITC Souvenir Monospaced was released; this is a monospace version of ITC Souvenir.

Giambattista Bodoni (1740-1813) was called the King of Printers; he was a prolific type designer, a masterful engraver of punches and the most widely admired printer of his time. His books and typefaces were created during the 45 years he was the director of the fine press and publishing house of the Duke of Parma in Italy. He produced the best of what are known as modern" style types, basing them on the finest writing of his time. Modern types represented the ultimate typographic development of the late eighteenth and early nineteenth centuries. They have characteristics quite different from the types that preceded them; such as extreme vertical stress, fine hairlines contrasted by bold main strokes, and very subtle, almost non-existent bracketing of sharply defined hairline serifs. Bodoni saw this style as beautiful and harmonious-the natural result of writing done with a well-cut pen, and the look was fashionable and admired. Other punchcutters, such as the Didot family (1689-1853) in France, and J. E. Walbaum (1768-1839) in Germany made their own versions of the modern faces. Even though some nineteenth century critics turned up their noses and called such types shattering and chilly, today the Bodoni moderns are seen in much the same light as they were in his own time. When used with care, the Bodoni types are both romantic and elegant, with a presence that adds tasteful sparkle to headlines and advertising. ITC Bodoni™ was designed by a team of four Americans, after studying Bodoni's steel punches at the Museo Bodoniana in Parma, Italy. They also referred to specimens from the "Manuale Tipografico," a monumental collection of Bodoni's work published by his widow in 1818. The designers sought to do a revival that reflected the subtleties of Bodoni's actual work. They produced three size-specific versions; ITC Bodoni Six for captions and footnotes, ITC Bodoni Twelve for text settings, and ITC Bodoni Seventytwo - a display design modeled on Bodoni's 72-point Papale design. ITC Bodoni includes regular, bold, italics, Old style Figures, small caps, and italic swash fonts. Sumner Stone created the ornaments based on those found in the "Manuale Tipografico." These lovely dingbats can be used as Bodoni did, to separate sections of text or simply accent a page layout or graphic design."

ITC Lubalin Graph® was initially designed by Herb Lubalin and drawn to fit the requirements of typographic reproduction by Tony DiSpigna and Joe Sundwall in 1974. Its underlying forms are those of Lubalin's previously released ITC Avant Garde Gothic, but its shapes were modified to accommodate large slab serifs. Its condensed weights, which include small caps and oldstyle figures, were later additions by Helga Jörgenson and Sigrid Engelmann in 1992. The family, with its generous x-height and overall tight fit has come to represent the typographic style of American graphic design in the 1970s. The typeface is at home when paired with mid-century modern design and spare sanses or more traditional text faces from the period. ITC Lubalin Graph covers four weights in its condensed width from Book to Bold, and five weights in its normal width.

Originally drawn in 1985, Jovica Veljović had intended to add a few kerning pairs and make some minor refinements to the letterforms. However, his work lead him to take a fresh look at the family. Veljović recalls, … I soon realized that some characters could benefit by more refined shapes and proportions. By the time I was done, I had worked on just about every character in the original design." In fact the end result is two systems: one optimized for extended texts; the other for display settings. The original elegance of the design is not lost, but the new design brings with it letterforms that are altogether more harmonious and balanced. The roman is dynamic and spirited, just oozing character. The italic by contrast is a little more restrained, but nonetheless an elegant and fitting accompaniment. The text-optimized fonts come with a generous x-height, and slightly less contrast; though its marginally wider proportions let in the light, making it very legible even at small sizes. ITC New Esprit ® is a versatile family, brought to you in four weights from regular to black. OpenType features like small caps, alternates, and a broad character set make this a welcome addition to everyone's font library. Whether you want elegant and legible text, or dynamic and personable headlines, then you'll want to click through to see more of ITC New Esprit. "

LisaBeth Weber's eponymous typeface ITC Weber Hand is deceptively simple-looking. It's a handwriting face in a light, monolineal style with a slightly formal, almost angular appearance. Weber, who is an accomplished singer/songwriter as well as an artist and lettering artist, says she has always had an inherent sensibility with lettering." Her favorite subject in the first grade was penmanship, and when, as an adult, she got her first checkbook, "I thought it was very unfair that the signature always had to be consistently the same." She describes Weber Hand as "a natural progression of my handwriting style, a friendly and versatile font." Its letterfit is naturally loose, and it shows its character best when set with ample leading. In 1999, when LisaBeth Weber's ITC Weber Hand™ typeface was released, it soon became one of ITC's most popular handwriting fonts. A decade later she decided that is was time to update her single-weight design. A light weight would benefit from a bold companion, in addition to condensed variations for much greater versatility. This warm, friendly, and charming design is just as at home in Restaurant menus as it is in brochures, for advertising, and on packaging. With the new weights ITC Weber Hand will surely continue to be a popular handwriting type with broad appeal."

The ITC Nova Lineta™ design is the first commercial typeface from Slobodan Jelesijevic. As with many typeface designs, it began as simple sketches. “I was working on a packaging design project,” recalls Jelesijevic, “and wanted an informal, slightly cursive design for the type. I could not find anything that matched my need, so I began sketching.” The preliminary design had an elegant yet fresh quality that, once developed, turned out to be perfect for Jelesijevic’s project. After its first use, however, Nova Lineta lay dormant for over a year. Other projects came and went, and new typeface ideas filled Jelesijevic’s notebook. Although Nova Lineta continued to tickle the creative crevices of his mind, no more work was done on the face. Then, in a period between projects, Jelesijevic began to polish the design – and, in the process, created extended and condensed versions to complement the normally-proportioned original. Born in Gornji Milanovac, Serbia in 1951, Jelesijevic graduated with a degree in graphic communication and lettering from the Faculty of Applied Arts in Belgrade. These days, Jelesijevic is sought out not only as a typeface designer, but also as a graphic designer and illustrator. When not working on design projects, he teaches graphic communication at the Faculty of Art in Niš, Serbia. Although it is a casual and inviting design, Nova Lineta has been carefully constructed and refined. As a result, it performs exceptionally well within a wide range of sizes and in a wealth of applications. An ample x-height, open counters and distinctive character shapes also ensure a high level of legibility. And, although at first glance Nova Lineta may appear to be a sans serif design, subtle serifs make their presence known at large sizes. Nova Lineta emanates warmth when used for extensive text, and it has a fresh quality at display sizes. The small family’s range of proportions also provides added flexibility. The result is a friendly yet powerful communication tool in a remarkably modestly-sized package.

Giambattista Bodoni (1740-1813) was called the King of Printers; he was a prolific type designer, a masterful engraver of punches and the most widely admired printer of his time. His books and typefaces were created during the 45 years he was the director of the fine press and publishing house of the Duke of Parma in Italy. He produced the best of what are known as modern" style types, basing them on the finest writing of his time. Modern types represented the ultimate typographic development of the late eighteenth and early nineteenth centuries. They have characteristics quite different from the types that preceded them; such as extreme vertical stress, fine hairlines contrasted by bold main strokes, and very subtle, almost non-existent bracketing of sharply defined hairline serifs. Bodoni saw this style as beautiful and harmonious-the natural result of writing done with a well-cut pen, and the look was fashionable and admired. Other punchcutters, such as the Didot family (1689-1853) in France, and J. E. Walbaum (1768-1839) in Germany made their own versions of the modern faces. Even though some nineteenth century critics turned up their noses and called such types shattering and chilly, today the Bodoni moderns are seen in much the same light as they were in his own time. When used with care, the Bodoni types are both romantic and elegant, with a presence that adds tasteful sparkle to headlines and advertising. ITC Bodoni™ was designed by a team of four Americans, after studying Bodoni's steel punches at the Museo Bodoniana in Parma, Italy. They also referred to specimens from the "Manuale Tipografico," a monumental collection of Bodoni's work published by his widow in 1818. The designers sought to do a revival that reflected the subtleties of Bodoni's actual work. They produced three size-specific versions; ITC Bodoni Six for captions and footnotes, ITC Bodoni Twelve for text settings, and ITC Bodoni Seventytwo - a display design modeled on Bodoni's 72-point Papale design. ITC Bodoni includes regular, bold, italics, Old style Figures, small caps, and italic swash fonts. Sumner Stone created the ornaments based on those found in the "Manuale Tipografico." These lovely dingbats can be used as Bodoni did, to separate sections of text or simply accent a page layout or graphic design."

Another personal revival of the Oldstyle, sharing the style of Trooper.

Zapf International font is the work of German designer Hermann Zapf, formal enough for widespread use yet tempered with calligraphic warmth. Vigor in the italics is achieved more from design than from slant. One of the distinguishing characteristics of Zapf International is its graduation of weights. Light and medium are relatively close and equally eloquent for text. Demi is a full two steps heavier than medium and heavy several steps beyond demi.

Designed by German graphic designer Jochen Schuss. ITC Schuss Hand and ITC Schuss Hand Bold can probably best be described as excellent all around scripts useful for a broad spectrum of advertising purposes as well as for those applications that benefit from a refined handwritten appearance. The characters themselves have a soft, almost “liquid” appearance which is enhanced by the subtle swelling at most of the stroke terminals. The slightly condensed nature of the characters plus a relatively large x-height ensures that both weights are ideal for the advertising arena. An additional feature on ITC Schuss Hand and ITC Schuss Hand Bold are the capital letters which can actually be used on their own in word settings whereas most script capitals are designed just for initialing purposes. The designer has also invested a good deal of careful thought to the way in which a high percentage of the lowercase letter combinations overlap to create an authentic hand-scripted appearance. This, together with the italicized letter forms, will make Schuss Hand and Schuss Hand Bold ideal candidates for those occasions when paper correspondence requires an informal style. So, as is claimed, an excellent all around script style.

Frederic W. Goudy designed three weights of this friendly-looking sans serif font from 1922-1929 for Lanston Monotype in the United States. Goudy was attempting to impart freedom and personality to the sans serif form at a time when geometric sans serifs, such as Futura, were gaining rapid world-wide popularity. To achieve this challenging goal, he looked to lapidary inscriptions and manuscript writing for inspiration. He included elements such as slight swellings of terminal strokes, slab serifs on a few of the caps, alternate uncial forms, and a few swash strokes. The result is uniquely Goudy: charming, instinctive, and just right for adding warmth to magazine or advertising layouts. The design staff at ITC updated and filled out the family for a total of eight styles in ITC Goudy Sans. ITC Goudy Sans® font field guide including best practices, font pairings and alternatives.

Giambattista Bodoni (1740-1813) was called the King of Printers; he was a prolific type designer, a masterful engraver of punches and the most widely admired printer of his time. His books and typefaces were created during the 45 years he was the director of the fine press and publishing house of the Duke of Parma in Italy. He produced the best of what are known as modern" style types, basing them on the finest writing of his time. Modern types represented the ultimate typographic development of the late eighteenth and early nineteenth centuries. They have characteristics quite different from the types that preceded them; such as extreme vertical stress, fine hairlines contrasted by bold main strokes, and very subtle, almost non-existent bracketing of sharply defined hairline serifs. Bodoni saw this style as beautiful and harmonious-the natural result of writing done with a well-cut pen, and the look was fashionable and admired. Other punchcutters, such as the Didot family (1689-1853) in France, and J. E. Walbaum (1768-1839) in Germany made their own versions of the modern faces. Even though some nineteenth century critics turned up their noses and called such types shattering and chilly, today the Bodoni moderns are seen in much the same light as they were in his own time. When used with care, the Bodoni types are both romantic and elegant, with a presence that adds tasteful sparkle to headlines and advertising. ITC Bodoni™ was designed by a team of four Americans, after studying Bodoni's steel punches at the Museo Bodoniana in Parma, Italy. They also referred to specimens from the "Manuale Tipografico," a monumental collection of Bodoni's work published by his widow in 1818. The designers sought to do a revival that reflected the subtleties of Bodoni's actual work. They produced three size-specific versions; ITC Bodoni Six for captions and footnotes, ITC Bodoni Twelve for text settings, and ITC Bodoni Seventytwo - a display design modeled on Bodoni's 72-point Papale design. ITC Bodoni includes regular, bold, italics, Old style Figures, small caps, and italic swash fonts. Sumner Stone created the ornaments based on those found in the "Manuale Tipografico." These lovely dingbats can be used as Bodoni did, to separate sections of text or simply accent a page layout or graphic design."

The Englishman William Caslon punchcut many roman, italic, and non-Latin typefaces from 1720 until his death in 1766. At that time most types were being imported to England from Dutch sources, so Caslon was influenced by the characteristics of Dutch types. He did, however, achieve a level of craft that enabled his recognition as the first great English punchcutter. Caslon's roman became so popular that it was known as the script of kings, although on the other side of the political spectrum (and the ocean), the Americans used it for their Declaration of Independence in 1776. The original Caslon specimen sheets and punches have long provided a fertile source for the range of types bearing his name. Identifying characteristics of most Caslons include a cap A with a scooped-out apex; a cap C with two full serifs; and in the italic, a swashed lowercase v and w. Caslon's types have achieved legendary status among printers and typographers, and are considered safe, solid, and dependable. ITC Founder's Caslon® was created in 1998 by Justin Howes, an English designer who used the resources of the St. Bride Printing Library in London to thoroughly research William Caslon and his types. As was common in the eighteenth century, Caslon had punchcut several different sizes of his types, and each size had a slightly different design. Howes digitized every size of type that Caslon cast, keeping their peculiarities and irregularities and reproducing them as they appeared on the printed page. This family has the 12 point, 30 point, 42 point, and Poster styles, as well as a full set of bona fide ornaments. In keeping with the original Caslon types, none of the sizes have bold weights, the numerals are all old style figures, and a full set of ligatures (some with quaint forms) are included. ITC Founder's Caslon® is a remarkable revival in the true sense of the word, and works beautifully in graphic designs or texts that require an authentic English or historical flavor.

Zapf Chancery font is a work of German designer Hermann Zapf. It was named after a typeface used in Anglo-Saxon lands during the Renaissance as well as inspired by such scripts. This font makes it possible to give printed items an individual character. The handwriting of the designer can be seen in the forms of this classic, elegant font.

When ITC Officina was first released in 1990, as a paired family of serif and sans serif faces in two weights with italics, it was intended as a workhorse typeface for business correspondence. But the typeface proved popular in many more areas than correspondence. Erik Spiekermann, ITC Officina's designer: Once ITC Officina got picked up by the trendsetters to denote 'coolness,' it had lost its innocence. No pretending anymore that it only needed two weights for office correspondence. As a face used in magazines and advertising, it needed proper headline weights and one more weight in between the original Book and Bold." To add the new weights and small caps, Spiekermann collaborated with Ole Schaefer, director of typography and type design at MetaDesign. The extended ITC Officina family now includes Medium, Extra Bold, and Black weights with matching italics-all in both Sans and Serif -- as well as new small caps fonts for the original Book and Bold weights."

Thirty years after its first appearance, Jovica Veljović has produced ITC New Veljovic Pro, a completely revised edition of his first typeface, ITC Veljovic (1984). Prof. Veljović has tapped into all the experience he has garnered over the past decades; by carefully adjusting the proportions of the characters he has provided the new typeface with a more harmonious presence. The serifs have been subtly curtailed and the letters made slightly more condensed. Some new features of ITC New Veljovic are the double-story “g” with its completely closed loop and the more open forms of the “c” and “e”. In the italic variants, the latter is much rounder. Thanks to Veljović’s outstanding work, the optimized ITC New Veljovic can now be used in all contemporary applications. The new Condensed style saves considerable space when it comes to setting longer texts. The Display versions show off the striking, crystal-clear shapes of the design at their best in larger point sizes.

ITC New Winchester is a revival of a typeface that never really had a first release. The original Winchester was an experimental design created by the American type designer W.A. Dwiggins in 1944. Dwiggins was interested in improving the legibility of the English language by reducing the number of ascenders and descenders; to do this, he gave Winchester very short descenders and created uncial forms for a number of letters. The result was a distinctive text typeface that was occasionally used by Dwiggins and Dorothy Abbe in handset form. Fifty years later, Indiana type designer Jim Spiece has turned Dwiggins's experiment into a new family of digital text types. Spiece gave New Winchester a bold weight, as well as small caps (both roman and italic) and old style figures; he also created two forms of the lowercase f, one with and one without an overhang (in metal type, a kern), and a full set of f-ligatures.

Olivera Stojadinovic made her first sketches of the ITC Resavska family with the goal of creating a typeface that would be readable at small sizes. Stojadinovic added geometric serifs to the original design to create four weights in serif and sans serif sub-families. Each weight (except the black) has an italic counterpart.

Janet Murphy designed ITC Wild West Pi in 1997. A symbol font containing all of the cowboy-like pictograms one could ever need, ITC Wild West Pi includes such symbols as a ten-gallon hat, horseshoes, revolvers, and steer skulls.

Sumner Stone worked together with Bob Ishi of Adobe to create the Stone family fonts, which appeared in 1987. Coincidentally, ishi is the Japanese word for stone, which precluded any squabbling about whose name the font would carry. The family consists of three types of fonts, a serif, a sans-serif and an informal style. The Stone fonts are very legible and make a modern, dynamic impression.

Type designers have been integrating the design of sans serifs with serifed forms since the 1920s. Early examples are Edward Johnston's design for the London Underground, and Eric Gill's Gill Sans. These were followed by Jan van Krimpen's Romulus Sans, Frederic Goudy's ITC Goudy Sans, Hermann Zapf's Optima, Hans Meier's Syntax and Adrian Frutiger's Frutiger. Now, ITC Stone Humanist joins this tradition. It is a careful blend of traditional sans serif shapes and classical serifed letterforms. ITC Stone Humanist grew out an experiment with the medium weight of ITC Stone Sans, a design that already showed a relationship to these sans serif-serif hybrids. ITC Stone Sans has proportions based on those of ITC Stone Serif, and its thick-and-thin stroke contrast suggests the bloodline of humanistic sans serif typefaces. But other aspects of ITC Stone Sans are more closely aligned to the gothics and grotesques, a tradition that accounts for the largest portion of sans serif designs. Enter ITC Stone Humanist. During his experiments with the earlier design, Sumner Stone recalls, I was actually quite surprised at how seemingly subtle changes transformed the face," moving the design firmly into the humanist tradition. "The form of the 'g,' 'l,' 'M,' 'W,' and more subtly the 'a' and 'e' are part of the restructuring of the family," he explains. The top endings of vertical lower case strokes have been cropped on an angle, as have the ascender and descender stroke endings. ITC Stone Humanist is a full-fledged member of the ITC Stone family. It has been produced with the same complement of weights, and the x-heights, proportions, and underlying character shapes are completely compatible with the three original designs. The original ITC Stone Sans is a popular typeface, in part because of its notable versatility. ITC Stone Humanist shares this virtue, and can be used successfully at very small sizes, in long passages of text copy, and even as billboard-sized display type."

ITC Black Tulip was designed by Dudley Rees and inspired by the modular simplicity of the Greek fret band, an ancient repeating pattern formed by tracing a line at right angles between two horizontal rules to form an interlocking motif. Rees admired the discipline of the motif, I saw how that simple rigid rectangular network suggested an alphabet that would need little or no kerning," he says. He describes ITC Black Tulip as a "dramatic headline face"."

The Typorium presents a new optimized and enriched version of ITC Ellipse which first appeared in 1996 in the International Typeface Corporation typeface library. ITC Ellipse Neo design has been lightly modified. Three weights have been added (light, Medium, Extra Bold, including Italics) to the original Regular and Bold styles. ITC Ellipse Neo is both modern and classic. Modern in the unusual shape based on the geometric ellipse form. And classic in the structure of some letters like the lower cases c, e, g, o, s. These letters alone could come from a traditional typeface, but they fit perfectly with the atypical rest of the alphabet giving it a present-day and traditional mix. Furthermore, the ellipse shape fits naturally in the italic styles, giving the font an organic and fluid feeling. ITC Ellipse Neo offers OpenType features such as alternate characters for upper and lower case, and an extended accented character set to support many languages. Five weights have been created for each style to offer a wide range of graphic possibilities in a tidy digital footprint. Designer: Jean-Renaud Cuaz Publisher: Typorium MyFonts debut: December 15, 2020 Le Typorium présente une nouvelle version optimisée et enrichie d'ITC Ellipse qui est apparue pour la première fois en 1996 dans la bibliothèque de caractères de l'International Typeface Corporation. Le design de ITC Ellipse Neo a été légèrement modifié. Trois graisses ont été ajoutées (léger, moyen, extra gras, y compris les italiques) aux styles originaux Regular et Bold. ITC Ellipse Neo est à la fois moderne et classique. Moderne dans le dessin inhabituel basé sur la forme géométrique de l’ellipse. Et classique dans la structure de certaines lettres comme les minuscules c, e, g, o, s. Ces lettres pourraient provenir d'une police de caractères traditionnelle, mais elles s'intègrent parfaitement avec le reste de l'alphabet plus insolite en lui donnant un mélange de modernité et de tradition. De plus, la forme de l'ellipse s'intègre naturellement dans les styles italiques, donnant à la police une sensation organique et fluide. ITC Ellipse Neo offre des fonctionnalités OpenType telles que des caractères alternatifs pour les capitales et les bas de casse, et un jeu de caractères accentués étendu pour prendre en charge de nombreuses langues. Cinq graisses ont été créés pour chaque style afin d'offrir un large éventail de possibilités graphiques pour une empreinte numérique rigoureuse.

The Typorium presents a new optimized and enriched version of ITC Ellipse which first appeared in 1996 in the International Typeface Corporation typeface library. ITC Ellipse Script is a complementary typeface to ITC Ellipse Neo, designed a very legible handwriting style. ITC Ellipse Script is both modern and classic. Modern in the unusual shape based on the geometric ellipse form. And classic in the structure of some letters like the lower cases c, e, g, o, s. These letters alone could come from a traditional typeface, but they fit perfectly with the atypical rest of the alphabet giving it a present-day and traditional mix. Furthermore, the ellipse shape fits naturally in the italic styles, giving the font an organic and fluid feeling. ITC Ellipse Script offers OpenType features such as alternate characters for upper and lower case, and an extended accented character set to support many languages. Five weights have been created for each style to offer a wide range of graphic possibilities in a tidy digital footprint. Designer: Jean-Renaud Cuaz Publisher: Typorium MyFonts debut: Nov 1, 2020 Le Typorium présente une nouvelle version optimisée et enrichie d'ITC Ellipse qui est apparue pour la première fois en 1996 dans la bibliothèque de caractères de l'International Typeface Corporation. ITC Ellipse Script est une police complémentaire à ITC Ellipse Neo, conçue dans un style d'écriture très lisible. ITC Ellipse Script est à la fois moderne et classique. Moderne dans le dessin inhabituel basé sur la forme géométrique de l’ellipse. Et classique dans la structure de certaines lettres comme les minuscules c, e, g, o, s. Ces lettres pourraient provenir d'une police de caractères traditionnelle, mais elles s'intègrent parfaitement avec le reste de l'alphabet plus insolite en lui donnant un mélange de modernité et de tradition. De plus, la forme de l'ellipse s'intègre naturellement dans les styles italiques, donnant à la police une sensation organique et fluide. ITC Ellipse Script offre des fonctionnalités OpenType telles que des caractères alternatifs pour les capitales et les bas de casse, et un jeu de caractères accentués étendu pour prendre en charge de nombreuses langues. Cinq graisses ont été créés pour chaque style afin d'offrir un large éventail de possibilités graphiques pour une empreinte numérique rigoureuse.

ITC Digital Woodcuts font is the work of Timothy Donaldson. Although made on a computer, each character has the look of a block of wood with a character cut into it. The forms are made entirely of lines, typical of how the result would be if they were truly cut into wood. ITC Digital Woodcuts is a capital letter alphabet including both white letters on a black background and black letters on a whitish background which looks as though the bark of the piece of wood was chiseled away for the effect. Donaldson suggests alternating the black version with the white to create a three dimensional effect.

Round, firm, and bursting at the seams with good humor, ITC Mister Chuckles is based on the premise that barrel shapes have pleasant associations. Think: beer-barrel polkas, a barrel of fun, or a barrel of laughs, and you'll get the idea. Designer Nick Curtis has combined sans serif sturdiness, a hint of 1930s deco and a handful of giggles in this remarkably versatile all-cap face. If the typographic occasion calls for mirth and merriment, invite Mister Chuckles to the party. You'll have more fun than a barrel of monkeys!

Sumner Stone worked together with Bob Ishi of Adobe to create the Stone family fonts, which appeared in 1987. Coincidentally, ishi is the Japanese word for stone, which precluded any squabbling about whose name the font would carry. The family consists of three types of fonts, a serif, a sans-serif and an informal style. The Stone fonts are very legible and make a modern, dynamic impression.

Giambattista Bodoni (1740-1813) was called the King of Printers; he was a prolific type designer, a masterful engraver of punches and the most widely admired printer of his time. His books and typefaces were created during the 45 years he was the director of the fine press and publishing house of the Duke of Parma in Italy. He produced the best of what are known as modern" style types, basing them on the finest writing of his time. Modern types represented the ultimate typographic development of the late eighteenth and early nineteenth centuries. They have characteristics quite different from the types that preceded them; such as extreme vertical stress, fine hairlines contrasted by bold main strokes, and very subtle, almost non-existent bracketing of sharply defined hairline serifs. Bodoni saw this style as beautiful and harmonious-the natural result of writing done with a well-cut pen, and the look was fashionable and admired. Other punchcutters, such as the Didot family (1689-1853) in France, and J. E. Walbaum (1768-1839) in Germany made their own versions of the modern faces. Even though some nineteenth century critics turned up their noses and called such types shattering and chilly, today the Bodoni moderns are seen in much the same light as they were in his own time. When used with care, the Bodoni types are both romantic and elegant, with a presence that adds tasteful sparkle to headlines and advertising. ITC Bodoni™ was designed by a team of four Americans, after studying Bodoni's steel punches at the Museo Bodoniana in Parma, Italy. They also referred to specimens from the "Manuale Tipografico," a monumental collection of Bodoni's work published by his widow in 1818. The designers sought to do a revival that reflected the subtleties of Bodoni's actual work. They produced three size-specific versions; ITC Bodoni Six for captions and footnotes, ITC Bodoni Twelve for text settings, and ITC Bodoni Seventytwo - a display design modeled on Bodoni's 72-point Papale design. ITC Bodoni includes regular, bold, italics, Old style Figures, small caps, and italic swash fonts. Sumner Stone created the ornaments based on those found in the "Manuale Tipografico." These lovely dingbats can be used as Bodoni did, to separate sections of text or simply accent a page layout or graphic design."

Zapf Book font is the work of German designer Hermann Zapf, a blend of the characteristics of Walbaum, Melior and the contrasting weights of Bodoni. It is a typical Zapf font, distinction without eccentricity and superb sensitivity and letterfit, and clearly demonstrates his concern that an alphabet work not just as a collection of single letters, but also have a sense of unity in itself.

ITC Jiggery Pokery is the work of British freelance designer Carol Kemp. ITC Jiggery Pokery evolved from lettering for a project which needed to be quirky, wacky and fun," says Kemp. "The name came to me as the letters appear to jig along - it just seemed to fit. 'Jiggery Pokery' is London Cockney slang which has a variety of meanings. It's used to describe behavior such as 'ducking and diving', trickery, juggling (especially of financial matters!), or 'hanky panky'. My grandparents were Cockneys, and my uncle would use colourful rhyming slang which I loved to hear as a child.""

ITC Tempus is the work of British designer Phill Grimshaw. He claims that every calligrapher's aspiration is to draw perfect roman capitals with a pen, but admits that this is extremely difficult. For this typeface, Grimshaw used a fountain pen on cheap, porous paper and, of course, the ink bled. The resulting forms are classic but their rugged edges deviate from the perfection of roman type. And Tempus Sans is just Tempus with the serif surgically removed, yet the proportions of the characters work nicely," says Grimshaw. Because of its rough quality, the typeface works best in larger point sizes, yet maintains its characters even in smaller sizes.

ITC Grimshaw Hand is based on the handwriting of its British designer, Phill Grimshaw. Warm and lively, this typeface has the look of spontaneous handwriting with a little extra panache. Note the jaunty k, the swooping f, the simply stylish s, and the absolutely zingy cap Q and R. Grimshaw designed this face in 1995, at a time when he was also playing the guitar and mandolin. Handwriting fonts give an air of intimacy to the graphic design of advertising pieces, packaging, invitations, greeting cards - and ITC Grimshaw Hand has the touch of sweet music in its enthusiastic strokes.

The 1928 logotype for Sertal Toiletries consisted of a stylized woman's head, a very snaky S, and five fine, fat deco caps spelling out the rest of the brand name. From these five clues, designer Nick Curtis divined the rules" of the typeface and drew a complete alphabet, including a lower case. The result: ITC Scram Gravy. The finished product could be described as Bodoni on steroids. Tight curls in characters like the 'm,' 'r' and 'y' soften the lower case and give the design a light-hearted flavor. ITC Scram Gravy takes its name from one of many running gags in the screwball comic strip "Smokey Stover," which had folks alternately splitting their sides and scratching their heads from 1935 to 1973. Those familiar with Bill Holman's strip will recall Smokey's car, the Foomobile, and one of his famous nonsense declarations: "No foo-ling, that scram gravy ain't wavy.""

ITC Bailey Quad Bold was designed by Kevin Bailey in 1994. It is a semiserif typeface in the style of slab serif faces. The unusual placement of some serifs and unconventional forms of some characters give the font a modern feel. The overall look of Baily Quad Bold is robust and strong and the font is best used in headlines and short to middle length texts in point sizes of 12 and larger.

ITC True Grit is the work of American designer Michael Stacey, a bold distinctive typeface. An enthusiastic collector of vintage graphic design, Stacey says that he is especially intrigued by lettering styles from the days when most display typography was done by hand. The style for ITC True Grit was taken from the 1930s and updated for digital imagine. Stacey say his goal was to retain the casual feel of handlettering yet impart the crisp finish of current precision typography." ITC True Grit is a hybrid design, a cross between German Blackletter and brush script with a hint of Jugendstil thrown in."

ITC Motter Sparta is the work of Austrian designer Othmar Motter and for its inspiration, he turned to car design. As we all know, trends in car design affect many other fields of design in a way that shapes tastes." At the end of the 1990s, Motter saw the trend moving away from soft lines and toward a tighter, tenser look: "In this latest trend, sharp clearly-defined edges meet broadly-drawn, dynamic curves and cut them off sharply." And so too is ITC Motter Sparta, with each character form distinct, which also creates a typeface instantly recognizable from a single character. "The sharp straight strokes, cut off almost at right angles, and the strong cross-stroke curves, ending in points, form a charged contrast to the vertical and horizontal straight strokes that give Motter sparta its taut framework.""