Phat Chance is a funky, in-your-face font that has strong overtones of modern rap and hip-hop culture. Its broad, fluid line evokes the beat of modern music, the rhythm of contemporary dance, and the power of videogame computer graphics. It is essential for marketing companies targeting: ⁃ the music scene: CD covers, posters, music videos, presentations ⁃ the movie scene: posters, ads, promotion material, copy, movie titles ⁃ the theatre scene: posters, programs, ads, promotions ⁃ the fashion scene: hangtags, posters, brochures, signage, ads ⁃ the fast food market: packaging, promotions, menus, signage ⁃ general packaging ⁃ general advertising