Milan-based Leftloft studio developed LFT Iro Sans, an expansive family that solves the significant, wide-ranging challenges of branding, wayfinding, pictographic language, and complex editorial use. LFT Iro Sans began as the clear and welcoming wayfinding project of San Siro stadium in Milan. Over time many other styles and weights have been added. LFT Iro Sans never finds itself outmatched by the task at hand. The primary aim was to design a technical typeface that was readable in any low visibility condition, for instance in a poorly lit area with awkward wall shapes and overhangs. This worked well for stadium and large lettering use, but other problems also needed to be addressed, such as complementary iconography. A location developer was left mixing — clashing, really — one type family with a different family of icons, resulting in a cobbled-together look which diluted the brand and the experience. They set out to radically simplify and clarify each shape and its meaning, accepting uniqueness as part of the final visual language. LFT Iro Sans pictograms answers the need for having a consistent and large group of icons, perfectly suited to the text typeface. As it concerns public spaces, this didn’t exist before. LFT Iro Sans incorporated a branding project too, so they decided to let LFT Iro Sans go out on a limb and created a unicase style that demands attention. Each unicase letter is a combination of the lowercase and capital form, quite noticeable in the ‘i’, ‘m’, ‘t’, and unique ‘d’ and ‘b’, balanced by more restrained forms of ‘a’, ‘s’, ‘c’, and ‘e’. LFT Iro Sans is not only a technical typeface, but, thanks to letters’ proportions, can also be used for editorial purposes. Assertive and economical in stature, the text weights are clear and assured. And a display version for headlines in Ultralight and Heavy (with italics) was developed for stunning headlines. For enthusiasts of every stripe, LFT Iro Sans can be a brand’s rallying cry with its arresting unicase, be a developer’s go-to pictogram choice, or set the most demanding editorial text in digital or print. With its many OpenType features, simplified pictogram commands (even available in Apple’s Pages and Microsoft Word), and a total of 30 targeted family members, LFT Iro Sans is a brilliant, easy choice. As with the rest of the TypeTogether catalogue, the complete LFT Iro Sans family, designed by Lefloft and developed by Octavio Pardo, has been optimised for today’s varied screen uses.

The gently spurred serif hand lettering found on an advertisement for Berkshire Stockings (circa the 1920s) was the inspiration for Nouveau Elegance JNL, which is available in both regular and oblique versions.

Taken from the hand-lettered name on a 1930s-era tin for Cadet condoms, Bed and Bath JNL is pure Art Deco with thin line weight and varying character widths and shapes.

Personal Note JNL gets its inspiration from a semi-calligraphic pen alphabet found in the 1960 edition of the Speedball® lettering textbook and is offered in both regular and oblique versions.

Polo is one of Ralph M. Unger's original designs, a very beautiful non-slanted script font, quite lively despite its upright characters. Polo is reminiscent of the wild brush typefaces of 1960s.

Local Jeweler JNL was inspired by an online image of a vintage 1940s-era store sign. This type design features a thin Art Deco sans serif in both regular and oblique versions.

A 1940s edition of the Speedball® Lettering Pen instruction book yielded the design that Brushmark JNL is based on. This lettering also lends itself to projects with tropical or jungle themes.

Aura was designed by Jackson Burke for the Linotype foundry in 1960. Aura is a sans serif display font, very similar to Helvetica Inserat. Use the Aura font for headlines and posters.

This beautiful roman style typeface is inspired from an E.C. Matthews book. Although the book we have is dated 1967, the style appears to have been created in the 1920s or 30s.

Sign Vendor JNL is a simple sans modeled from hand-lettering with a touch of Art Deco influence. The design is from a 1930s poster promoting winter activities in New York State.

With virtually no characters containing negative space to kern, Mainline JNL is an experimental typeface with a monospaced, fixed width design, utilizing a retro-techno-1980s look for a clean headline feel.

Chamferwood JNL is another interpretation of the block lettering style most popular during the late 1800s and the early 1900s. The design was modeled from examples from a set of wood type.

Cyberglass JNL is a throwback design to the Techno rage of the 1980s, when everything seemed to be typeset in lettering that represented something to do with computers, electronics or outer space.

PipeDream is a thick, slab-serif typeface. It is perfect for short, attention grabbing headlines. Inspired by 1990's computer games this bold face is a force that refuses to be ignored.

Striptease JNL is the bold, brash, "your-name-in-lights" companion to Showgirl JNL, and was inspired by a scene in an old television show depicting a burlesque house of the 1930s.

Western Adventure JNL is based on a classic lettering stencil of the 1950s. Part of a growing series of such stencil fonts by Jeff Levine, it's a perfect complement to Buckdance JNL.

The simple, chamfered lettering of Bike Tag JNL was based on a 1950s-era metal bicycle tag with self-adhesive letters that kids could customize with their name or any short words.

Narrow Nouveau JNL come from the hand lettered title on a 1907 song folio for George M. Cohan's "The Talk of New York", and is available in both regular and oblique versions.

The extra bold, squared Art Deco sans hand lettering found on a 1940s travel poster for the Pennsylvania Railroad inspired Rail Service JNL, which is available in both regular and oblique versions.

The 1914 sign lettering instruction book “Art Alphabets and Lettering” by J. M. Bergling showcased many hand lettered alphabets as an inspiration to both up-and-coming and established sign painters. One page in particular featured a classic free-form Art Nouveau style with rounded shapes. This style of lettering was emulated in the 1960s by designers of rock concert posters, so the style is reminiscent of the Art Nouveau period as well as the 1960s. Old Time Nouveau JNL is available in both regular and oblique versions.

Farmland JNL is an unusual Western version of Cornfield JNL. The shape of the original letters (inspired by a 1950s popcorn box) create a new variation on the lettering of the Old West.

Quite Animated JNL is based on hand-lettered Art Deco titling for a 1930 advertisement promoting a group of Columbia Pictures cartoons featuring George Herriman's "Krazy Kat". Available in regular and oblique versions.

Herbert Post’s (1903-1978) blackletter fonts redesigned for nowadays’ use. Both font styles contain adorning swash caps. Typing N, o, and period, and activating the OT feature Ordinals produces an oldstyle number sign.

A sample of monogram lettering entitled "Style 204 - Modern Block" (probably circa 1940s) yielded the thin Art Deco alphabet model for Dress Shirt JNL, which is available in both regular and oblique versions.

Designed for ParaType in 1990 by Lyubov Kuznetsova. A bold square-serif style. For use in advertising and display typography. The decorative style was added in 1993 by Lyubov Kuznetsova and Alexander Tarbeev.

Jan van Krimpen’s famous Lutetia, released at the late 1920s, revived by a complete fresh design. To get access to all ligatures in both styles, it is recommended to activate Discretionary Ligatures too.

Market JNL is based on lettering found on a circa 1940s office supply product. There is a distinct Art Deco feel to this font, and it lends itself perfectly to all retro projects.

Big Display Sans JNL is an all-caps version of Ludlow’s metal type “Samson”, originally designed by Robert Hunter Middleton in 1940. This digital version is available in both regular and oblique versions.

Plain and simple, here's a faithful reproduction of the Advocate font for IBM Selectric typewriters from the 1960s. Both versions support the Latin 1252, Central European 1250, Turkish 1254 and Baltic 1257 codepages.

Inspired by the hand lettering on a 1940 campaign poster for Franklin Delano Roosevelt, this condensed, casual sans serif design is now available as Political Poster JNL – in both regular and oblique versions.

A 1930s poster advertising horse racing at Havana, Cuba’s Oriental Park inspired Ninth Race JNL – a condensed Art Deco sans serif type face with rounded corners; available in both regular and oblique versions.

The hand lettered words "favorite songs" in the masthead of the 1940s British music collection "Albert's Favourite Song Album No. 4" inspired Song Vendor JNL, which is available in regular and oblique versions.

Ad Lib was created by Freeman Craw for ATF in 1961. Sporting irregular character shapes, this informal typeface makes a good impression when a 1960s look is desired in advertising and display work.

RosarGrad is a simple but elegant calligraphic face with six style: plain, italic, medium, medium italic, bold, and bolditalic. It was inspired by hand lettering on a graduation picture from the late 1960s.

The hand-lettered name of the "Junior Showcard Printer" (a 1930s-era rubber stamp printing set manufactured by the Superior Marking Equipment Company of Chicago) served as the prototype for Junior Printer JNL.

Vintage Comics JNL was inspired by the way the word “comics” was hand lettered on many of the comic book covers of the 1940s, and is available in both regular and oblique versions.

Günter Jäntsch designed Pierrot in 1973. Its irregular flowing letterforms express the design from this time, where many personal irregular designs had been made. Pierrot is suitable for invitation cards, posters and signage.