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  1. Mess Hall JNL by Jeff Levine, $29.00
    Modeled from a set of individual painting stencils, Mess Hall JNL is named for the armed services cafeteria where thousands of enlisted men endured bland, boring meals day in and day out for years.
  2. Mecanica by Type Innovations, $39.00
    Mecanica is an original design by Alex Kaczun. It is a display font not intended for text use. It was designed specifically for display headlines, logotype, branding and similar applications. The entire font has an original look which is strong, dynamic, machine generated and can be widely used in publications and advertising. Mecanica is a futuristic, techno-looking and expressive typeface with an appearance of metal-like parts with some very sharp edges. This attractive display comes in roman with lower case and lining figures. The font also is available with true-drawn slant italics. Other design style variations include Swash as well as Ornamental Italic Capitals along with a few Ornamental Symbols to embellish and enhance the possibilities.
  3. Stern Pro by Canada Type, $49.95
    Originally released in 2008, Stern is the only typeface to be produced and marketed simultaneously in digital and metal. In the twenty-first century, no less. It is also the last typeface Jim Rimmer ever completed. The process he used for its design and manufacture is the stuff of legend, and can be seen in the Richard Kegler documentary, Making Faces: Metal Type in the 21st Century. The design is a delicate upright italic named in memory of Chris Stern, the late artist and printer from Washington State. In 2013, Canada Type remastered and expanded the design's offerings to a glyphset of over 1200 characters, updated programming. Now Stern Pro includes the following features: - Small caps. - Caps-to-small-caps functionality, useful for setting mid-height caps alongside lowercase. - Tall caps. - Historical forms. - A wide variety of alternates for both uppercase and lowercase letters. - Plenty of ligatures. - Seven types of numerals, enclosers, cojoiners and currency symbols. - Automatic fractions. - A complete set of lowercase ordinals, from a to z. - Case-sensitive forms. - Language support for Greek and over 50 Latin languages. 20% of this font's revenues will be donated to the Canada Type Scholarship Fund, supporting higher typography education in Canada.
  4. Zubilo by ParaType, $25.00
    An informal decorative sans serif was designed by Gennady Fridman and released by ParaType in 2004. Based on informal lettering. In Russian 'Zubilo' means 'Cold cutter' or 'Chisel'. Colorful letterforms seems to be cut by an amateurish but strong hand used to operate with rough metal tools, not with pen or pencil. The face is good for use in advertisements, posters and headlines, especally for comic editions and youth press. Decorative styles were added in 2011 by the same author.
  5. LTC Artscript by Lanston Type Co., $24.95
    Artscript was Sol Hess's "attempt to convert into rigid metal the graceful penmanship of the ancient scribe". This type of script is more common in digital from but when originally released in 1948, it required special handling to avoid breakage. Extensive alternates were added based on original Hess drawings and additional sources. Both versions are combined into the Opentype version along with an expanded Central European character set as well as ligatures, Swash/Alternates, fractions, superior/inferior numerals and ornaments.
  6. Lucifer Sans by Daniel Brokstad, $29.00
    Lucifer Sans is a modern sans serif font rooted in Scandinavian geometry and minimalism, mixed with a healthy dose of black metal and irreverent attitude. Harsh vertical cuts and angles throughout the font creates a very strict and hard look, that can either be amplified or loosened up through its stylistic sets. Lucifer Sans family contains 162 font, 9 different weights and width, plus italics. In addition there are 3 different stylistic sets. This creates substantially diverse set of characters for contrasting against another and makes it a versatile font for different formats. Style 01 takes on an almost hand drawn style, while Style 02 enhances the geometric aspects of the font further. Style 03 uses only the rounded letter 01 without the hand drawn variations.
  7. Texas Chili by FontMesa, $29.00
    Texas Chili is a modified version of our Philadelphian font family. With Texas Chili we've squared the curved inside brackets from the Philadelphian font which helps open up the inside of some letters for a sharper appearance. The Texas Chili font family also includes a Unicase i that's balanced to the weight of the uppercase. You need an application such as Adobe Creative Suite or any other Opentype aware program to access the alternate Unicase i in the Chili font family.
  8. Metron by Storm Type Foundry, $52.00
    Metron is so far the most ambitious typeface made to order in the Czech Republic. Despite the fact that for a number of years it has not been used for the purpose for which it was designed, every inhabitant of Prague is still well aware of its typical features. Metron Pro was commissioned by the Transport Company of the Capital City of Prague in 1970 to be used in the information system of the Prague Metro. It was first published in the manual of the Metroprojekt company in 1973 and then used to the full, under the author’s supervision, for lines “A” and “C”. Since 1985 Rathouský's system has been disappearing from the Prague Metro; it survives only in the form of metal letters at its stations and at some stations of the Czechoslovak Railways. In 2014 we're mentioning the 90th birthday of Jiří Rathouský. It’s a good opportunity for updating and re-introducing his Metron. Extended was the choice of figures and fractions, new currency signs added, diacritics revised, etc., but above all the newly designed Cyrillics including true SmallCaps. Now we have six weights plus italics, where the tone of the basic style is even closer to the original. Ten years back we've had the feeling that this typeface should again take a part of Prague’s traffic system and today, when revisiting of all the fonts, the feeling turned to certainty. The main feature of this typeface is namely a noticeability a property above all welcomed in rush of platforms.
  9. Otis Condensed by Australian Type Foundry, $30.00
    The name Otis arose from an incident in a shopping mall in which, realising my shoelace was undone while on an escalator, I bent down to tie it, became aware of the approaching end, panicked, fell over, and in the process happened to notice the escalator's brand name.
  10. Rubiesque by Nootype, $45.00
    Rubiesque is the sans serif version of Rubis, these two families share the same skeleton and weights. Rubiesque is a sans combining humanist and grotesk references which give this typeface an interesting & unique personnality. The regular and medium weights are perfect for text while the italic give an interesting texture to the text. The range of style give a good flexibility to this family. It’s a perfect family for editorial use. Rubiesque consists in a 10 styles family, from Light to Black with their corresponding italics. Each font includes OpenType Features such as Small Caps, Proportional Figure, Tabular Figures, Numerators, Superscript, Denominators, Scientific Inferiors, Subscript, Ordinals, Fractions and ligatures. Rubiesque family supports Latin and Cyrillic, all these languages are covered: Latin language support: Afar, Afrikaans, Albanian, Asturian, Azeri, Basque, Bosnian, Breton, Bulgarian, Catalan, Cornish, Corsican, Croatian, Czech, Danish, Dutch, English, Esperanto, Estonian, Faroese, Filipino, Finnish, Flemish, French, Frisian, Friulian, Gaelic, Galician, German, Greenlandic, Hungarian, Icelandic, Indonesian, Irish, Italian, Kurdish, Latin, Latvian, Lithuanian, Luxembourgish, Malagasy, Malay, Maltese, Maori, Moldavian, Norwegian, Occitan, Polish, Portuguese, Provençal, Romanian, Romansch, Saami, Samoan, Scots, Scottish, Serbian, Slovak, Slovenian, Spanish, Swahili, Swedish, Tagalog, Turkish, Walloon, Welsh, Wolof Cyrillic language support: Adyghe, Avar, Belarusian, Bulgarian, Buryat, Chechen, Erzya, Ingush, Kabardian, Kalmyk, Karachay-Balkar, Karakalpak, Kazakh, Komi, Kyrgyz, Lak, Macedonian, Moldovan, Mongol, Permyak, Russian, Rusyn, Serbian, Tatar, Tofa, Tuvan, Ukrainian, Uzbek
  11. Rogik by holyline design, $19.00
    Rogik by Holyline, Rogik is a expressive serif font family, This font very elegant, unique , has a strong and sharp character. This font comes in nine weight with italic so there are a total of 18 fonts and support variable for upright and italic. It's very unique, playful, elegant and very easy to combine with your design style. Rogik also inspire by metal, pop, punk and street ware, fashion brand. Rogik perfect for headline, sub headline ,custom logo, packaging, quote, merchandise, sticker, badges, social media posts, label, album cover and anything for your creativity. Rogik is perfect font if you want something new with your project, you can play the 18 fonts style, and you can pairing this font with the weight, its very satisfy. So happy creating!
  12. 2009 Primitive by GLC, $38.00
    This is not an historically accurate font but rather one intended capture the spirit of ancient Roman manual type. It was inspired by various patterns used in documents and books created by Latin scribes between the second and fourth centuries. They used either calamus and ink on papyrus, or a pointed metal stick on wax tablets. We have created the font for contemporary use; distinguishing between U and V, I and J, which had no meaning for ancient Latin scribes, and adding thorn, Oslash, Lslash, W, Y and common accented characters that did not exist at the time. A lot of titlings and contextual alternates complete the set. Available only in TTF and OTF format.
  13. Composer JNL by Jeff Levine, $29.00
    There are thousands of pieces of vintage sheet music available for collectors and curiosity seekers. Prior to the 1930s, a large percentage of them had wonderfully hand-lettered titles on the covers, but gradually there was a shift by music publishers to utilizing metal type for the bulk of their output. Normally set in an all-caps format, certain type faces reappeared in growing frequency and familiarity. Composer JNL is one such example of a “workhorse” font, and has been re-drawn and reinterpreted by Jeff Levine Fonts in both regular and oblique versions. It is based on the design "Glamour", released by Lanston Monotype in 1948; which in turn was based on "Corvinus", designed by Imre Reiner.
  14. P22 CoDependent by IHOF, $24.95
    P22 CoDependent is a revival of the Independant typeface from 1930 created by Dutch designer Johannes Nicolaas Coenraad Collette along with Jos Dufour from Belgium. Independant was released in metal by the Belgian division of the Amsterdam Type Foundry in commemoration of the 100th anniversary of the independence of Belgium from the Netherlands. Despite the name, the two fonts contained in the set, Regular and Shadow, are not codependent upon each other. They can be used alone, but together they can create a dynamic two-color option. There have been other fonts inspired by and revived directly from Independant, but this version adheres the original design with the added consideration of how the shadow version will overlap.
  15. Annonce by Canada Type, $24.95
    Annonce is a digitization and expansion of a 1912 Johannes Wagner Foundry classic called Aurora Grotesk, which also circulated later on in metal under the name Annonce. Bold, extended and clear as a bell, Annonce stood out as the definite big sign font long before the Helveticas of the world. With angled cuts on some of the letters, it also shows humanistic traits that make it more appealing than any other face in its genre. The Annonce set comes in two fonts, a regular and an italic, and includes a very large character set that accommodates almost all Latin-based languages, including Turkish, Baltic, Celtic, Maltese, Esperanto, and the languages of Central and Eastern Europe.
  16. Forgotten Dream by Hanoded, $15.00
    I had a really weird dream the other night, but when I woke up, I had forgotten it. I had the feeling it was about something important, but I cannot, for the life of me, recall what I dreamt about! Forgotten Dream is a horror brush font, which I made with a brushy brush and Chinese ink. It looks like something right out of a nightmare, but you can also use it for something important. Like a ‘keep your distance’ poster, or a sign about the importance of washing ones hands. But then again, if you play in a death metal band, then Forgotten Dream font could be exactly what you need for your album cover!
  17. Face Your Fears II by Hanoded, $15.00
    When I created Face Your Fears some years ago, it was an instant hit. I have seen it on Gangsta Rap albums, metal albums, books and on movie posters. It has been used for T-shirts, websites and, believe it or not, for a beer label as well. I have always toyed with the idea of redoing the original font, as some of the glyphs were a bit off. Face Your Fears II is similar in nature to the original font, but comes with a lot of improvements, has slightly altered glyphs and (probably) better kerning. But maybe, just maybe, it isn't your cup o' tea. In that case, you can always just go for the original!
  18. Krydderi by PizzaDude.dk, $15.00
    A touch of spice is often what makes a good meal even better. In Danish, spice is called "krydderi" I chose that particular name for this font because it is the kind of brush font that most likely could spice up your next design. I've added 6 different versions of each letter, and they automatically cycle as you type, leaving the result like authentic brush written text. All Caps Fonts.
  19. Quintana by Jonahfonts, $35.00
    Quintana is a font that reflects urgency. Suitable for logos and packaging statements. Invoking the Opentype / CONTEXTUAL variant produces the word terminals for all lower-case letterforms as well as diacritic letters. This can be done individually for each letter as well. (Check out the pdf in the Gallery section for details.) Quintana also contain alternative Swashes and OldStyle numerals. (Opentype-Variants may only be accessible via Opentype-aware applications.
  20. Grante by PintassilgoPrints, $19.00
    As you can see above, Grante can smartly fit pretty different needs. While lowercase letters are bold-with-soft-edges, caps are magic: this font counts more than 100 ligatures for you to play in an OpenType-aware application. It is worth mentioning that even without OpenType tricks it is possible to use these ligatures, setting them "by hand". We hope you enjoy. Hey! Have we said that dingbats are included?
  21. Aristelle by My Creative Land, $25.00
    Aristelle Family is a beautiful, hand-lettered script that was created using Leonardt III EF nib. Aristelle Script is full of OpenType features such as initial and terminal swashes, ligatures, and ornaments and is best used in an OpenType-aware software. Aristelle Sans and Sans Condensed are well additions to the Aristelle Script and all three fonts shall help you create organic, stylish, and full-of-character designs.
  22. Fairbank by Monotype, $29.99
    Monotype Bembo is generally regarded as one of the most handsome revivals of Aldus Manutius' 15th century roman type, but the original had no italic counterpart. The story is told that Stanley Morison commissioned Alfred Fairbank, a renowned calligrapher, to create the first italic for Bembo, which was released as metal fonts in 1929. Alfred Fairbank, however, claimed that he drew the design as an independent project and then sold his drawings to Monotype. According to him, the statement has been made that I was asked to design an italic for the Bembo roman. This is not so. Had the request been made, the italic type produced would have been different." Whichever version you believe, it was obvious that Fairbank's design - while undeniably beautiful - was not harmonious with Bembo roman. A second, more conventional italic was eventually drawn and added to the Bembo family. Fairbank's first design, which was based on the work of sixteenth-century writing master Ludovico degli Arrighi, managed to have a modest life of its own as a standalone font of metal type. It never made the leap into phototype fonts, however, and the face could have been lost, were it not for Robin Nicholas, Monotype Imaging's Head of Typography in the United Kingdom, and Carl Crossgrove, a senior designer for Monotype Imaging in the US. Nicholas and Crossgrove used the original drawings for Fairbank as the starting point for a new digital design, but this was only the beginning. They improved spacing, added subtle kerning and optimized the design for digital imaging. In addition, Nicholas created an alternative set of lowercase letters, fancy and swash capitals and enough alternate characters to personalize virtually any design project. By the time his work was complete, Nicholas and Crossgrove had created a small type family that included Fairbank, a revived version of the earlier metal font, and Fairbank Chancery, a more calligraphic rendition of the design. An additional suite of ornate caps, elegant ligatures, and beginning and ending letters accompanies both fonts, as does a full complement of lowercase swash characters. Now, instead of a failed Bembo italic, Fairbank emerges in its true glory: a sumptuous, elegant design that will lend a note of grace to holiday greetings, invitations, and any application where its Italianate beauty is called for."
  23. Normandia by Canada Type, $30.00
    Designed over three years after the second World War, and published in 1949 by the Nebiolo foundry, Normandia was Alessandro Butti’s take on the fat face. As it usually was with Butti’s designs, this face effectively injected a catchy yet expertly calculated calligraphic spin into its source of inspiration — which was the essentially geometric/deco, thicker model of Bodoni’s very popular aesthetic. The metal Normandia saw some widespread use for a handful of years after its publication, not least because of the multitude of sizes in which it was available. It stepped out of the limelight by the mid-1950s, due to a combination of the popularity of cold type and Nebiolo’s refusal to retool its faces for new technologies. It was copied by a few small film typesetting outfits on both sides of the Atlantic, but never really found its way back to the mainstream. By the time computer type became the norm, Normandia was pretty much relegated to a type historian’s collection of anecdotes. This digital update of the classic series revives and refines the three original metal designs (Tonda/Regular, Corsiva/Italic, and Contornata/Outline) and expands the character set to more than 600 glyphs per font, including small caps, six types of figures, fractions and nut fractions, a full set of f-ligatures, some stylistic alternates, and other fine typography niceties.
  24. Banco by ITC, $29.00
    Banco was the first typeface work of French designer Roger Excoffon and was released in 1952. The strong forms look as though they were rolled out of sheet metal and feature upright, tapering strokes. The slight slant, the varying heights of stroke ends, and the relationships between line and curve give Banco font its sense of liveliness and dynamism. Excoffon did not design a matching lower case alphabet for his capitals, but this was accomplished later by Phill Grimshaw, who also designed the light weight. He deliberately 'underdesigned' the lower case forms, producing a more reserved alphabet based on the design ideas of the original.
  25. Inversion by Wordshape, $20.00
    Inversion is a display typeface that is based on a rare bit of lettering from a 1910 German lettering book. What was the inspiration for designing the font? I found the base lettering years ago in a specimen and scanned it. I've used it perennially for assorted metal bands' logos, and finally decided to digitize it. What are its main characteristics and features? It is a spidery bit of lettering that would work well in Harry Potter movies or on album covers. Usage recommendations: Display type for use in materials that are meant to have a hand-wrought look circa the turn of the century.
  26. Salvation by Device, $39.00
    Rough and ready, bold and urgent. Or playful and fun in bright colours. The original letters were cut from actual potatoes, then scanned in and converted to vector outlines. Lighter and more heavily inked versions were used for the three variants. Using Opentype character-substitution technology, Salvation rotates through three versions of each letter to create a naturally uneven printed effect. Unlike hot metal type, the potatoes were cut the right way around. This produced reversed prints, which were then flipped back in Photoshop. Originally produced for Hughes' Get Lettering activity book, the font was then extended to cover numbers, punctuation and full European language support.
  27. Dez Yinznat Stencil by Dezcom, $35.00
    Dez Yinznat Stencil is a condensed stencil sans serif inspired by the industrial city of Pittsburgh, PA USA. Stencil type was often used in the steel mills, scrap metal yards, railroads, warehouses, and other industrial institutions of Pittsburgh and is almost a signature for the City. The name comes from combining two colloquial expressions common to Pittsburgh. “Yinz” is used there like "Y'all" is used in Southern States. "n'at" or sometimes "N@" is used to replace “and that” when ending a phrase. This font is dedicated to the hard-working people who made Pittsburgh what it is, N@. High-tech subjects can also find a friend in Dez Yinz'nat.
  28. Cruller by Wordshape, $20.00
    Cruller is a display typeface that is based on a rare bit of lettering from a 1910 German lettering book. What was the inspiration for designing the font? I found the base lettering years ago in a specimen and scanned it. I've used it perennially for assorted metal bands' logos, and finally decided to digitize it. What are its main characteristics and features? It is a spidery bit of lettering that would work well in Harry Potter movies or on album covers. Usage recommendations: Display type for use in materials that are meant to have a hand-wrought look circa the turn of the century.
  29. AM Floriana by URW Type Foundry, $39.99
    The origin of AM Floriana is already several decades ago. At a time when there was no photo set and the choice of metal type fonts was still very manageable, Alois Menacher received an order to design a custom business logo from a flower shop. He then created a hand-drawn lettering based on the form of leaves and plants. Now Alois Menacher professionally designed and developed AM Floriana on the basis of this lettering. AM Floriana is ideally suited for packaging design, as well as for display design and logo design. AM Floriana is available as a Bold version and will soon be complemented by further cuts.
  30. Downhill Dive by Hanoded, $15.00
    I used to live in the English Lake District, where I worked in an outdoor gear store. I bought a bright red mountain bike and each day, after work, I cycled up the mountain and hurtled down - heavy metal blasting from my MP3 player. Of course, the bike was a regular MTB, so it got some serious damage after a while, but the adrenaline rush was great! Downhill Dive is a great brush font (made with actual brushes and ink on paper - no tablets involved here!). It is an ode to that wonderful time spent in England. Downhill Dive comes with some really nice ligatures.
  31. TE Dewani by Tharwat Emara, $50.00
    The Dewani font is a font of original Arabic fonts and is specialized in writing in the offices of the Sultan and the kings of the Arabs. It is also one of the most beautiful Arabic fonts as it has the flexibility to write official graduation certificates, certificates of appreciation, scientific progress and decorations. It is also commonly used in writing posters and sequences for serials, films, medals and decorations on clothes. The Dewani font has its aesthetics derived from its round and interlocking letters.
  32. The font style known as "Metal," often associated with the heavy metal genre, embodies the raw energy, rebellious spirit, and distinctive intensity of the music it represents. This typographic style ...
  33. Solanel by Nootype, $45.00
    Solanel is a neo-grotesque with flawless curves. This is a low contrasted and smooth sans serif with subtle and effortless details. One of the main particularity is its italic, which is not a rendition of a slanted roman, but a mix of a rotated and slanted version, which give a “rotalic” feel. The large range of style, from UltraThin to Black help to give flexibility to this family. This family contains many OpenType features, such as Alternates, Small Caps, Proportional Figure, Tabular Figures, Numerators, Superscript, Denominators, Scientific Inferiors, Subscript, Ordinals and Fractions, which make that typeface useful in various projects. Larsseit family supports Latin and Cyrillic, all these languages are covered: Latin language support: Afar, Afrikaans, Albanian, Asturian, Azeri, Basque, Bosnian, Breton, Bulgarian, Catalan, Cornish, Corsican, Croatian, Czech, Danish, Dutch, English, Esperanto, Estonian, Faroese, Filipino, Finnish, Flemish, French, Frisian, Friulian, Gaelic, Galician, German, Greenlandic, Hungarian, Icelandic, Indonesian, Irish, Italian, Kurdish, Latin, Latvian, Lithuanian, Luxembourgish, Malagasy, Malay, Maltese, Maori, Moldavian, Norwegian, Occitan, Polish, Portuguese, Provençal, Romanian, Romansch, Saami, Samoan, Scots, Scottish, Serbian, Slovak, Slovenian, Spanish, Swahili, Swedish, Tagalog, Turkish, Walloon, Welsh, Wolof Cyrillic language support: Adyghe, Avar, Belarusian, Bulgarian, Buryat, Chechen, Erzya, Ingush, Kabardian, Kalmyk, Karachay-Balkar, Karakalpak, Kazakh, Komi, Kyrgyz, Lak, Macedonian, Moldovan, Mongol, Permyak, Russian, Rusyn, Serbian, Tatar, Tofa, Tuvan, Ukrainian, Uzbek
  34. Bladesmith by Hanoded, $15.00
    I have always had a keen interest in forging; I used to be a silversmith, and I love working with metal. Some time ago I forged my first axe (a skeggøx or bearded axe), sharpened it and fitted it with a handmade ash handle. It isn’t perfect, but it is my first ever forged axe and I’m pretty proud of it. All of this went through my head when I started drawing the glyphs for this font. And to be honest, I couldn’t find a more suitable name for it! Bladesmith is a handmade font, forged in fire (haha). It was actually made with an old sharpie. It is a rough and ready font, quite suited for headlines, book covers and posters.
  35. Longshanks by Mysterylab, $21.00
    Longshanks is a condensed serif display font with a low waist, blade-like strokes, and other unusual detailing. This font features a medium-low x-height and works very well at larger display sizes. It's an excellent choice for any headline, banner, or title that would benefit from an old-world, historical, fantasy, magic, or sword & sorcery vibe. It also harks back to the metallic foil stamped type treatments from 1980s – 1990s romance novel book cover design. The offbeat features are subtle enough to leave this font with a very high degree of legibility in spite of its strong and dynamic treatment of certain serifs and finials. The namesake for this typeface is King Edward I of England, whose nickname was Edward the Longshanks.
  36. Porkshop by Chank, $99.00
    Porkshop is a font of retro vintage flavor with a hefty dose of immigrant-influenced naive typography. It's fundamentally inspired by an old-but-still-prominent "Pork Shop" sign in Manhattan. I like to think that this font was made by a signmaker's apprentice who didn't yet have a grasp on the subtleties of elegant letterforms, but put his gusto into perfectly sharp serifs. While pointy little serifs are cool, the real shine of this font comes from the imaginative combination of uppercase and lowercase shapes. This unique mixture in the lowercase reminds me of an indeterminate European accent in the big city. Big and strong and easy to understand. Best rendered in 3-foot tall metal type, Porkshop works well in print and on screens, too. The Bolds and Italics are brand new in 2011.
  37. Qlassik Medium - Unknown license
  38. Dualis by Volcano Type, $19.00
    The DUALIS, aka the serif-detesting Garamond, combines specifics of 2 typeclasses: Sans Serif & Antiqua. When the Garamond is too old fashioned and the Optima is worn out, the Dualis will fit the gap.
  39. The "Brothers of Metal" font, created by the designer known as defaulterror, is a statement piece in the realm of typography that immediately captures attention with its bold, assertive presence. Des...
  40. Personalization by Jeff Levine, $29.00
    In the 1960s it was a popular trend to personalize one’s possessions with your initials. From wallets and handbags to eyeglasses; from luggage to even cars, initial personalization was the fad of the time. The British division of Gulf Oil offered for sale a set of gold metallic stick-on initials for 25 pence, complete with two Gulf logos so the company could get some extra advertising mileage out of the promotion. These extra-wide, bold initials served as the idea model for Personalization JNL, which is available in both regular and oblique versions.
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