ITC Berkeley Old Style is based on a typeface designed by Frederic W. Goudy in 1938 called University of California Old Style. It was a private press type for the publishing house of that school. In 1958, about ten years after Goudy's death, Monotype re-issued the type under the name Californian, and it became a very successful face for book typography. Goudy himself said he designed this face to have the greatest legibility possible, and it is indeed free from the exuberances in some of his other faces. Tony Stan redrew the family for ITC for 1983, and it was named ITC Berkeley Old Style, Berkeley being the city where the University of California Press is located. Stan did a careful drawing of eight styles including italics. ITC Berkeley Old Style is a crisply beautiful tribute to a distinguished typeface, and it works well for books, magazines, and advertising display. Featured in: Best Fonts for Tattoos

Back to 1880-1900 when a number of events were coming together, the country was evolving from a local market economy to mass merchandising, rail systems were being built and color lithography was becoming more affordable. The first rail cars full of oranges were being shipped from Southern California to the East - what a treat during a cold winter’s day. Labels were pasted on every fruit crate and these labels had large images of oranges and orange groves. With technological advances in soldered cans, canneries popped up all over the country. In order to market their products many California Canneries pooled their resources to form the California Fruit Canners Assn. in 1899. This font was inspired from that era. Loaded with alternates, swashes, stylistic and multilingual support.

Carumba is the work of California designer Jill Bell and like the name suggests, it exudes liveliness and festivity. Carumba is perfect for anything which says FUN!

Adam Roe founded in 1991 Lunchbox Studios as an experiment. Adam is also president and founder of his second company Reelhouse Footage und FK in Los Angeles, California.

A beautiful face that really works well for any application a distinguished clean look. Headlines, subheads and text anything goes. Will also work as a bolder version of California Sans.

Delaguerra is based on a lettering style originating in the California Arts & Crafts period commonly associated with 'Mission Style'. It is still in common usage in signage at historical sites in California. This version is a sort of idealized hybrid of several different variations on the style from samples we were sent by a customer who wanted to use the font in a set of invitations. It features a basic character set on the lower case and then relief initial versions of the same characters for the upper case.

Lost Hills JNL is a split-serif Western font based on Jeff Levine's Brogado JNL. Named for an actual location in California, this font has all the basic characteristics of a traditional Old West design.

The CaliCholo font is inspired by the wide array of Chicano styles seen on the bay area and southern California streets. This simple representation is natural & rough in emulation of hand written letters using spray paint. Two alphabets, numbers, symbols.

Brian Strysko, a graphic design student at California Polytechnic State University, came up with an idea for a typeface crafted from everyday gadgets and tools. After much poking around in do-it-yourself" books and friends' garages, Brian created Toolbox."

In the city of Millbrae (just South of San Francisco in San Mateo County, California) stands an office building which formerly housed the Millbrae Theater. California has the distinction of preserving artifacts of its past, unlike many other portions of the US, and the perpendicular "Millbrae" sign with its neon tubes and Art Deco lettering is still attached to the renovated structure. Gene Gable (a friend of type designer Jeff Levine) took a photo of the sign and sent it along as simply an image of great lettering of the past to enjoy, but it triggered the inspiration to create the namesake font Millbrae JNL.

The brand marking on a vintage wooden shipping case for bottles of Mission Naturally Good Orange Soda inspired Beverage Stencil JNL, which is available in both regular and oblique versions. Mission was a popular soda in California from about 1929 through 1970.

ITC Kick is the work of California designer Patty King, a bold and energetic brush script. The marked contrast of stroke weight lends the forms dynamism. ITC Kick is a stylish, graceful calligraphy font which will lend headlines a sense of modernity and sophistication.

ITC Slimbach font is the work of California calligrapher and type designer Robert Slimbach. Inspired in part by German fonts and the work of Hermann Zapf, Slimbach created a "contemporary text font with a progressive look", combining clean serif shapes with the warmth of calligraphic forms.

I wanted to capture a sense of California with this font - generous, warm, open, bold and sunny - all this imagery is captured in Santa Cruz. It is the quintessential California beach town like the world-famous Boardwalk with everything from the Giant Dipper roller coaster to cotton candy, corn dogs on a stick and chocolate-coated bananas. In fact, the Santa Cruz Boardwalk is the West Coast's last remaining seaside amusement park. It has miles of sandy beaches, giant redwood forests and great wineries. I know you will find many great applications to use SantaCruz, the font, whenever you have a need to extress a warm, sunny and generous spirit! SantaCruz is available in Opentype, PostScript and Truetype formats for both Mac and Windows.

Googie Architecture, also known as "Midcentury Coffee Shop Modern," was born in California during the Atomic Age. Martini at Joe's is based on lettering from several historic Googie sources - many of which no longer exist. The futuristic Martini at Joe's collection was named for Northern California's famous Italian-themed "Joe's" restaurants, some of which are still serving up large portions of charbroiled beef steak, canned buttered veggies and pretty decent martinis. Martini at Joe's contains many fabulous typographic extras – and is available in single font packages or as a 15 font interchangeable Megaset (with "italic-esque" obliques and "retro obliques"). Martini at Joe's is perfect for use as commercial signage, on the menu for your coffee shop, supper club, tiki bar, fish grotto, smorgy, space port or destination casino. It also holds its own in any vintage store, on greeting cards, t-shirts, hi-brow gallery announcements, product skins, your 'zine masthead, on the faceplate of your futuristic microwave oven, tv dinner packaging, at millionaire's conferences or even embellishing the fuselage of your latest jet airline venture. Martini at Joe's: there's no better way to say, "Hold the olive, I'm having a moment."

Hollyweird is another original, funky work of California designer Jill Bell, a bold display script with intentionally shaky strokes and tightly curled flourishes. The capitals are ideal as initials and the lowercase is best used tightly set. Hollyweird is a good choice for any work requiring a casual chic appearance.

ITC Stranger is the work of California designer Jill Bell, a slashing, almost menacing calligraphic typeface in a narrow, upright style. In small sizes, the strokes themselves draw more attention than the letterforms. In larger sizes, the effect is a little rougher and more diffuse, as the bristled ends of some strokes become apparent.

Here is another attempt to create a font for invitation work unlike any already out in the world. In casting about for a name, I decided to call it Valerie after Valerie Hope, a mindreader of days long gone, who played California theatres in the 1930s and 1940s. And who, incidentally, was my mother.

Trencher JNL is based on hand-cut stencils spray-painted onto a vintage 1947 Cleveland Trencher acquired by the Marine Corps Mechanized Museum at Camp Pendleton, California. Restoration volunteer Brian Platzer supplied to Jeff Levine the images of the stencil markings - and they were quickly re-drawn and turned into a digital type face.

Mechanized JNL is a solid interpretation of Jeff Levine's stencil font Trencher JNL. Both fonts were based on a photo of hand-cut stencils found on a 1940's trenching machine in the collection of the Marine Corps Mechanized Museum at Camp Pendleton, California. Thanks to restoration volunteer Brian Platzer for providing the images of those stencils.

Gigi is the work of California artist Jill Bell. Its informal features and abundance of surprises make it a charming font, with the spontaneity of handwriting. Tight curlicues on many of the letters, particularly the capitals, are reminiscent of a Parisian schoolgirl's script. Gigi is a delightful face, ideal for joyous events or for use in the fashion arena.

Sign Shop JNL was inspired by a set of ceramic titling and display letters similar to those used to model Entitled JNL and made by the Mitten's Display Letter Company of Redlands, California. The distinctive retro feel adds a great touch to any project. Bold, Deco and Oblique versions were created by Jeff Levine for extra visual impact.

The Redikut Letter Company of Hawthorne, California specialized in die-cut cardboard display letters used by sign makers to achieve a three-dimensional effect on show card and display work. A set of these letters purchased by Jeff Levine brought back memories of classic movie houses with their fancy display and lobby cards, and thus was created "Aisle Seats JNL".

ITC Caribbean is the work of California designer Jill Bell, earthy yet exotic. In her typeface experiment, Bell combined unusual angles and curves to produce tall, thin letters whose stroke style completes the suggestion of palm trees which this typeface brings to mind. The typeface contains capitals and small caps. The natural look of ITC Caribbean lends any work a human touch.

Mid-century California was a magical place. Post-war optimism fueled the popularity of everything from Hollywood to roadside diners. Palm Canyon Drive is a monoline script inspired by retro matchbook covers, travel postcards, Tiki bars and Hollywood. With a classy yet unpretentious tone Palm Canyon Drive is as comfortable on a Tiki bar matchbook cover as it is on a Hollywood movie poster.

• Algarabía "Joy" is a provocative and multilingual text face designed by Leonardo Vázquez. • It was created for a mexican magazine with the same name that uses it as the body text font, and now it's released for the public. • In 1397, Frederic Goudy's was asked to draw a face for the exclusive use of the University of California Press at Berkeley. The font was called California. In 1983 a digital version of this typeface was created by Aaron Burns and it was called ITC Berkeley. • Algarabía is inspired by ITC Berkeley, it keeps the calligraphic touch and weight, but it presents certain features in its design that might result unexpected, yet at the same time they are invisible when used as body text and provides the typeface its unique own personality. • Small Caps and Small caps italic, Included in each version. • Ideal for magazines, Art books or any editorial purposes where legibility and originality are needed.

The Wes Wilson font is an all capitals typeface inspired by the pioneer of 1960s psychedelic poster design, the Californian artist Wes Wilson. A key influence on the letterforms is the work of Austrian Secessionist, Alfred Roller, but this font, like Wilson’s own lettering is more freeform and playful.

ITC Giovanni is the work of the californian type designer Robert Slimbach, whose goal was to create a face of classic old style proportions that was nevertheless thoroughly contemporary. ITC Giovanni was given a modern feel with slightly shortened ascenders and descenders, a slightly larger x-height and optically lighter capitals.

Presidio is a stylized version of the hand-lettered calligraphy typical of the Mission era of early California. This lettering was often unique to an individual hand, but the characters shared a common style, and had their roots in the Middle Ages when monks and scholars copied whole books one letter at a time. "Presidio" replicates this style with subtle variations in each character, giving the font its authentic charm.

This playful offering, suggestive of Cooper Black on some serious drugs, is based on the so-called “California” style of lettering used extensively in travel posters of the 30s to the 50s. This version is based on its interpretation by Carl Holmes in a Walter T. Foster artbook entitled ABC of Lettering. Both versions of this font include the complete Unicode Latin 1252 and Central European 1250 character sets.

Pendleton JNL was created from some scant images found on military machinery housed at the Marine Corps Mechanized Museum at Camp Pendleton, California. The photos were provided by Brian Platzer, a volunteer at the base who specializes in equipment restoration. Having used other stencil fonts by Jeff Levine, Brian thought the design of these hand-crafted markings might make another addition to Jeff's vast library of vintage stencil alphabets.